Our history

Founded in 1997 by Massimo Renda, Caffè Borbone was born under the name “L’Aromatika.” Seeing a vision in single-serve machines, Massimo partnered with an external roaster and went door-to-door across Italy, selling ESE pod machines and espresso pods.

Soon after, Massimo took things in-house, buying our first roasting and pod-production machines in Naples and building a small but mighty sales team under the noble name Caffè Borbone.

Our success in Italy led to the expansion to the U.S. consumer market through Caffè Borbone America, where we continue the Italian coffee tradition throughout North America.

READ MORE

We want to share the joy of good coffee with everyone—today, tomorrow, and all the mornings to come. Every cup we make brings together bold, authentic flavor with the rituals and traditions that have been part of coffee culture for centuries. Caffè Borbone is coffee with history, made for the way you enjoy it now.

Our vision

Our mission

Our mission is simple: make great coffee! We strive to make single-serve coffee accessible to everyone. And with time—and a lot of passion—Caffè Borbone has become a trusted name in specialty shops and homes across the globe.

This spirit is what guides every cup we roast today.

At Caffè Borbone, our values shape every cup we craft. From sustainable choices to innovation, fairness, and a people-first mindset, we’re driven by purpose. These principles guide how we work, how we grow, and how we bring authentic Italian coffee to your daily routine.

READ MORE

Our values

!